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Jantzen Sailors Swimsuit Ad

Portland, Oregon
1938 JZ3850


Costume
   She: Red haltered maillot. Hat and shoes.
   He: Barechested and white trunks.

   She: TL.
   He: TMLC.

Actions
   This engaged couple hang from the opposite sides of rope ladder (1).

Commentary
   There is resistance during the early 1930s to bare male chests, but by the latter half of the decade the issue is resolved.

Source
   Advertisiment, Jantzen Swimwear, 1938, reproduced by permission. 1 picture.
JZ3850_50_jantzen007.JPG